HOME STAGING
Let's talk a little about Home Staging
Home staging is a particular real estate marketing technique that deals with the aesthetic presentation of properties intended for sale or rental.
Home staging translated literally means staging of the house.
It aims to support property owners to show them to their full potential. And it does so by highlighting their strengths, often hidden by unnecessary colors, furniture, walls and / or other details. Enhancing the spaces.
The freshness, brightness and harmony of the whole will be the result.
The purpose of Home Staging, in addition to making people understand the value of the property, is to increase the interest of our probable buyers and to sell it at a better price and in a shorter time.
Home Staging can be physical and / or virtual and the methods of work can be different and customized according to the needs, timing and purposes of the particular customer.
A good Home Stager, he has good basic knowledge of interior design and real estate marketing.
And his main working tools, in addition to the knowledge of the real estate market, are the ability to use spaces, lights and colors.
The Home Stager is the one who, after having identified the customer target of your property: for him, depersonalizes it, designs it, arranges and creates it. Enhancing it with technique and knowledge.
And it does so by telling a story that contains a single reality.
That of your target, that of your customer.